- Brand voice, on the Branding page, holds your tone, favorite phrases, and do-not-use terms; everything generated follows it.
- When a draft feels off, leave a feedback note saying what you would change (“shorter sentences”, “never say ‘folks’”).
- Your notes are distilled into the voice model, so future drafts drift steadily toward how you actually talk.
- Be concrete: “more warmth, less selling” teaches better than “didn’t like it”.
